Spiderworking.com - Digital Marketing Strategy For Small Business
Digital Marketing Strategy for Small Business
“They love talking about themselves.” Has anyone ever uttered those words as a compliment? Probably not. So why is it that when businesses create content, they generally talk about themselves? How great they are, when they were established, what wonderful things they sell. If you’re cringing in your seat reading this, it’s OK. There’s a fix. […]
LinkedIn adds stay at home mum as a job title Gaps in your CV matter but I’ve always thought that gaps in your LinkedIn profile matter less. Maybe I’m wrong. LinkedIn has just added some new job titles that will fill those gaps. Stay at home mum, stay at home dad and stay at home […]
Auto-captions for TikTok Accessibility is important but it’s taken social networks a long time to realise that. This week TikTok announced its latest accessibility tool. Auto-captions for videos. These are going to be available to creators using the US English and Japanese language. When you upload a video you will get the option to auto-caption. […]
LinkedIn Video cover story Wouldn’t it be great to be able to build stronger connections with LinkedIn members before we even connect? A new feature from LinkedIn which is rolling out right now will help you do just that. ‘Video Covers’ will allow you to upload a short video to tell people more about yourself. […]
Instagram Stories Drafts Have you ever started an Instagram story, got distracted, and then had to start again from scratch? Or you’ve created something amazing but it’s the middle of the night. You’d be better waiting until morning to post? You could save your story to your phone and upload later, but you’d still need to add all […]
Twitter business profile There’s no difference between a personal and business user on Twitter. But that could be about to change. Twitter is working on business profiles that will showcase more useful information about the business running it. The business will be verified, you’ll be able to add a category, your link will get promoted to a stronger position […]
Instagram Captioning Sticker Captioning videos is becoming a must, both for accessibility and for keeping our audience engaged even with the sound off. Instagram hasn’t been the quickest to embrace video captioning but it looks like it’s on the way. When activated, a caption sticker will auto transcribe story videos, you’ll be able to change the text […]