Spiderworking.com -Digital Marketing Strategy For Small Business
Digital Marketing Strategy for Small Business
“They love talking about themselves.” Has anyone ever uttered those words as a compliment? Probably not. So why is it that when businesses create content, they generally talk about themselves? How great they are, when they were established, what wonderful things they sell. If you’re cringing in your seat reading this, it’s OK. There’s a fix. […]
Facebook shops are here Selling products from Facebook just got easier. No more friction, no more waiting for websites to load. Customers will be able to buy directly from you on Facebook or Instagram. Small businesses will be able to set up shops where customers can browse products, add them straight to the cart and […]
Twitter scheduling coming to the web? Inbuilt Twitter scheduling always required a Twitter ad account or using TweetDeck Soon you may be able to schedule from Twitter Why has it taken so long? Handy for business owners But don’t schedule and run Google lens translates handwritten notes Do you prefer hand written notes or typed […]
More ads on Facebook livestreams Previously ads in live streams were only available in gaming streams Now coming to pre-vetted entertainment, news and sports partners Will include pre-roll ads, image under video ads and mid-roll ads that play on the main screen as live continues playing in a small window Advertisers can choose to block […]
Donate to charity fundraisers using Instagram Want to raise money for a good cause? Create a fundraiser using Live 100% of donations go to the charity Swipe right from the camera Choose a non-profit, split by Covid 19, people you follow, popular. Mine brought up Irish charities Anyone can run one – donate your webinar, […]
Facebook won’t force us to use Campaign Budget Optimisation Wow We’ve been preparing for so long Machine learning on FB is good, so CBO is still a good thing Use it so Facebook can identify strongest audiences and placements Don’t use it when you want Facebook to show all your audiences and placement split tests […]