This is part 3 of our series on Google Reader – a truely wonderful social media tool. This time we look at how you can monitor mentions of your brand, business, or industry online. Knowing what other people are saying about you and your industry is massively important. You can identify problems, measure how far […]
Three Online Applications I Couldn’t Live Without
Google Reader – An Indispensable Social Media Tool Pt.2 – Adding Google Alerts
we showed you how to set up Google reader, how to import blog feeds and how to add them to folders. This week we show you how you can easily import Google Alerts to your Reader. Google alerts are a fantastic tool for monitoring mentions of you, your brand/business name and industry trends. However they […]
Google Reader – An Indispensable Social Media Tool Pt.1 – Getting started
Google Reader is a great tool for keeping up with websites and blogs that you love. It is also a fantastic social media tool. In this series on Google Reader I’ll show you how to use it and introduce you to some sites that you can track using an RSS feed using Google Reader. Also […]
How to find new customers on Twitter using Advanced Search
Identifying potential customers and engaging with them is probably one of the strongest marketing strategies you can use Twitter for. But how do you find these people? Just before Christmas we showed you how you can use Hootsuite to find new customers on Twitter. Twitter advanced search in conjunction with Google reader is another simple […]
How to stop Google Alerts clogging up your inbox
If like me you use a lot of Google alerts you may find that your email inbox is becoming clogged with alerts that you never seem to have time to read. I recently discovered a way that not only clears your inbox but makes it easier to manage your alerts. Using Google Alerts in conjunction […]



