Your Friendly Google Analytics Geek | Taming GA4 One Report at a Time
There are certain words that when included in email subject lines can have a detrimental effect. They can result in emails not being opened but worse than that they can cause newsletter subscribers to unsubscribe, mark your email as spam, or your email may never reach the recipient and instead get blocked by spam filters. […]
It’s always been quite a challenge to offer coupons or special offers via Facebook, you can of course create an image and ask people to show it to you on your phone, create a custom tab with a link to a download but it’s not simple. I was delighted when last week Facebook finally released […]
Facebook insights have become fantastically indepth over the last few years. This is wonderful for marketers as we can see so much more about our likers, we can make sure we are reaching the right people, we can see what content works and tie this back to our business goals. However they can be complex […]
A bottle of Champagne arrived in the post for me recently. I was delighted, it was unexpected and of course Champagne just makes you feel happy. Here’s how and why it happened and how being delightful could benefit your company. Last month, as regular readers might know, I attended Social Media World Forum in London. […]
You have probably noticed that I think there are more important statistics than your Like or Follower count. However you do need to build a following, if you don’t no one will see your posts or know you exist. Here are some tips on building your Likes on Facebook, including some suggested by my Facebook […]
I’ve been reading Brian Solis’s blog for a long time. It’s always full of great analytical information that challenges your way of thinking and presents what seem like common sense ways of approaching marketing in the social media age. It was for this reason that I was keen to pick up a copy of his […]
