One of the highlights of day one on the digital stage for me was Stephen O’Leary from O’Leary Analytics on the benefits of listening to social media. It was a great, easy to follow demonstration of how using search terms such as ‘I wish someone would invent’ could show some interesting results. I grabbed Stephen […]
This week we take a good look at Facebook Insights showing you how to make sure you are reaching the right demographic. We also show you how link shortening can help you monitor which pieces of content are most popular with your facebook community. Don’t forget to become part of the Spiderworking.com community on Facebook.
These two excellent free web applications allow you to monitor your brand, competitors, industry or any topic online. Simple to use, they search the social web for mentions of any keywords you choose to search for. Social Meniton: The most comprehensive social media search tool we’ve found that not only throws up results but measures sentiment […]