Spiderworking.com - Digital Marketing Strategy For Small Business
Digital Marketing Strategy for Small Business
One of the highlights of day one on the digital stage for me was Stephen O’Leary from O’Leary Analytics on the benefits of listening to social media. It was a great, easy to follow demonstration of how using search terms such as ‘I wish someone would invent’ could show some interesting results. I grabbed Stephen […]
If like me you use a lot of Google alerts you may find that your email inbox is becoming clogged with alerts that you never seem to have time to read. I recently discovered a way that not only clears your inbox but makes it easier to manage your alerts. Using Google Alerts in conjunction […]
In the last of our series of videocasts about Social Bookmarking we look at our favorite: Stumbeupon. It’s not only a great place to bookmark your sites, and sites you like but it’s a wonderful research tool. Follow us on Stumbleupon.
This week we take a good look at Facebook Insights showing you how to make sure you are reaching the right demographic. We also show you how link shortening can help you monitor which pieces of content are most popular with your facebook community. Don’t forget to become part of the Spiderworking.com community on Facebook.
It can be hard to judge how well you are doing on twitter, you can measure the number of times your links get clicked, you can see how many retweets you have or how many replies but how does this compare to other users. Klout brings all this information together and gives you a score […]
These two excellent free web applications allow you to monitor your brand, competitors, industry or any topic online. Simple to use, they search the social web for mentions of any keywords you choose to search for. Social Meniton: The most comprehensive social media search tool we’ve found that not only throws up results but measures sentiment […]