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I don’t know what emails to send to my subscribers. I think the fear of building a list starts with that statement. You worry that you’ll build a list and then commit the deadly sin of never emailing them. Today we will look at some emails you could and should send to your subscribers. There’s […]
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So you built an email list with great intentions but you’ve neglected it? Sound familiar? I know that has been me in the past. In episode 16 of the Blogcentric podcast, I list my 5 steps for nurturing and maintaining your email list. Listen below to find out more: The 5 step process: 1. […]
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Last year when I started making a plan to build a better and more loyal audience email figured heavily. Yes Google, Facebook Twitter, Pinterest and other social networks were delivering traffic to my site but how could I make them remember me? How could I get them to come back? The answer of course, was […]
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Be honest now, where did you get all those email addresses for your mailing list? This week the Irish Data Protection Commissioner in Ireland fined some large companies for sending out unsolicited marketing and according to the Irish Times: “Companies that persist in sending unsolicited marketing messages by text and email will be prosecuted and […]
There are certain words that when included in email subject lines can have a detrimental effect. They can result in emails not being opened but worse than that they can cause newsletter subscribers to unsubscribe, mark your email as spam, or your email may never reach the recipient and instead get blocked by spam filters. […]
Poor old email marketing has taken a backseat to social networks in recent years but it’s a place it really doesn’t deserve. Email marketing is still hugely effective, can offer direct and measurable return on investment and according to a recent study is the way that 77% of people still want to receive their marketing […]
