Schedule Reels from 3rd Party Tools Scheduling content makes a marketer’s life easier. But until this week Reels weren’t part of the Instagram API, that’s the bridge that connects Instagram to third-party tools. Because of this you couldn’t schedule or monitor conversations on third-party social media management apps.   As of Tuesday 28th of June […]

Long-form Twitter is here  One of the key selling points of Twitter is its short, snappy updates. It makes it fast to consume and forces us to be creative with our words. But it’s also annoying. When you have something big to say you have to chop it up into a thread or link offsite. […]

Twitter location spotlight for professional accounts Compared to other social networks, a Twitter bio is very basic. Text, link, photo. That’s it. But soon professional accounts for bricks and mortar businesses based in the US, UK, Canada, and Australia will be able to add more info with ‘Location Spotlight’.  It allows you to display your […]

Pin posts to Instagram (finally here) What is the first thing your customers see when they land on your Instagram account? Now you’ll have more control. A long rumoured update to Instagram is finally here. You can pin three posts to the top of your homepage. These could be posts about your services, lead magnets, […]

Pick your own Twitter algorithm We have a love-hate relationship with algorithms. We don’t like how they decrease the reach of our content but in general, we like to see the content that interests us most in our feeds. Or most of us do. Twitter is working on something that will allow 3rd-party developers to […]

Instagram launch a new typeface Part of your brand is the typefaces you choose to use. Use them consistently, for a long time, and soon people will start to identify them with your business. But of course, everyone can choose to use those same typefaces, it’s hard to be unique. What can you do to […]