This week on the Digital Coffee
Question: Have likes gone down on Insta since they started hiding them?
👍Facebook may hide like counts on posts
✂️At last trim the chaff from your live videos
💡New Facebook story sticker
An end to Facebook likes
- Discovered by Jane Manchun Wong
- Remember before the like? Me either
- Apparently users withheld posts incase they don’t get likes and delete
- posts because they don’t get likes
- Which = less ad space
- Impact on insta
- Encourage more comments?
Facebook is working to hide like counts, too!https://t.co/WnUrM12aZg
Tip @Techmeme pic.twitter.com/TdT73wT6A0
— Jane Manchun Wong (@wongmjane) September 2, 2019
https://wongmjane.com/blog/fb-hiding-likes
Facebook live trimming
- Get rid of of bumbles at beginning and end.
- Make video better for replay viewers (which are the majority)
How To Trim Your Facebook Live Videos – New Facebook Feature!
New Facebook desktop layout is rolling out
- Clean design
- Matches mobile
- Reminds me of Twitter
https://www.socialmediatoday.com/news/twitter-now-allows-line-breaks-in-profile-bios-but-only-on-twittercom/562270/
Facebook story question sticker
- Personal accounts only
- Would be great on biz accounts where I’ve found engagement low
- Same as Insta
Lead gen templates for messenger add
- Ask qualifying questions before dealing with a customer
- Set up at ad level on ‘messenger’ objective ads
- Includes automatic reminders to people who don’t answer
- Can use multi choice as well as open questions
https://www.facebook.com/business/m/one-sheeters/messenger-lead-generation?ref=FBBBlog_MakingItEasierForBusinesses
Facebook dating hits the US
- Real test of the tool
- Will it be a competitor to Tinder?
- Would you use it?
- It will be separate to regular Facebook
https://newsroom.fb.com/news/2019/09/facebook-dating/
Twitter bio line breaks
- Only on desktop (looks the same without breaks on mobile) which is odd
- Very Instagram
https://www.socialmediatoday.com/news/twitter-now-allows-line-breaks-in-profile-bios-but-only-on-twittercom/562270/
LinkedIn launch marketing course
- Get LinkedIn savvy in 2 hours
- Love when a platform teaches best practice
https://business.linkedin.com/marketing-solutions/blog/linkedin-b2b-marketing/2019/learn-how-to-build-your-brand-on-linkedin-with-this-simplified-l
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