Digital Coffee – Is The Death Of The Facebook Pixel Imminent? – 17th May 2019

This week on the Digital Coffee ☕️

Question of the day: Have you used YouTube ads?

💀Is the death of the Facebook Pixel imminent?

🤖Insta could send users warnings about follow growth apps

🕵️‍♀️New(ish) profile privacy tools from Facebook

The death of the Facebook pixel?

• Happening in the coming months
• Delete all data and tell Facebook they don’t want this stuff being collected
• Great for privacy not great for us
• We’ll be forced to use Facebook collected audiences more
• Hmmm

https://www.facebook.com/business/news/what-businesses-should-know-about-the-upcoming-tool-for-managing-off-facebook-activity

BumperMachine from YouTube makes 6 second bumper ads for you

• Automatically creates a 6 second ad from a longer video ad
• YouTube advertising is becoming more popular
• It won’t just be a machine, there will be human intervention too

https://techcrunch.com/2019/05/13/youtube-bumper-machine/

View ads being run by an Instagram account

• Just like Facebook

https://twitter.com/MattNavarra/status/1128989410501042177

New photo carousel format on Facebook

• Shows more photo, carousel number and reactions
• Visual first, text demoted
• Very Instagram

https://twitter.com/MattNavarra/status/1128422778359697408

Insta about to tell users when they use banned apps

• In their war against the bots
• Looks like they will be messaging or alerting users who use tools to automate follow activity
• Good thing 😀
• Messages include:
• “You may have shared your username and password with an app offering likes or followers. Using these apps goes against our %s, and continuing to do so may result in your account being further impacted.”
• “Change your password to stop these apps accessing your account.”
• Using Apps to Gain Followers Isn’t Allowed”

https://www.socialmediatoday.com/news/instagram-looks-set-to-ramp-up-its-efforts-against-apps-selling-likes-and-f/554668/

Facebook adding back profile security features

• View as public
• Edit public information
• Help us have more control over our account

https://twitter.com/facebook/status/1128333811245359104

Instagram direct messaging app discontinued

• Did you know they had one?
• Was only available in Chile, Israel, Italy, Portugal, Turkey and Uruguay
• Is this because of the messenger integration?

https://www.engadget.com/2017/12/07/instagram-tests-direct-messaging-app/

Another New LinkedIn layout on the way

• Only slightly different
• Puts focus on Message
• Need to re-size your headers again

https://www.linkedin.com/feed/update/urn:li:activity:6534809313628827648/