This week on the Digital Coffee
This week on the Digital Coffee ☕️
Friday 9.30am GMT
Question: Do you use Facebook groups?
🧑🤝🧑Facebook goes all in on groups
💨Did WhatsApp stop working on your phone?
💬Facebook messenger one time messages. What are they?
Reply to stories with a Gif on Instagram
- Good way to get more engagement
- Send me a gif for a link
Messenger One Time Notifications
- Let customers opt in for one time messages
- Good for e-commerce to share info they have asked for
- When items are back in stock or is launched
- One off message only, you can’t keep notifying afterwards
Facebook Super Bowl ad is all groups
- Focus on niche interest groups
- Groups are huge but how do we use them as a business?
- As a business you can’t create a group to advertise your stuff, it has to be for people with a passion about something
- They also launched a resource for building better communities
LinkedIn CEO stands down
- By his own choice it seems
- LinkedIn has bloomed since bought by Microsoft
- Jeff Weiner has been in charge since 2008, Microsoft purchased in 2018
- Microsoft hasn’t damaged the brand
- Will this change with a new CEO?
What’s going on with Facebook Ads?
- Some ads appearing with one line of text or none
- Seems to be a glitch as same ad will appear with three lines later
WhatsApp no longer works on very old phones
- iPhone 4 will no longer be able to run it
- Android phones running Gingerbread 2.3.7
- Change was announced in 2017
- Keeping app security updated could be the reason