fbpx

Spiderworking.com - Data Driven Digital Marketing Strategy For Small Business

ROI Driven Digital Marketing Strategy for Your Business

You are here: Home / Video / Digital Coffee 25th October 2019 – Where Has Facebook Scheduling Gone?

Digital Coffee 25th October 2019 – Where Has Facebook Scheduling Gone?

by

Share
Tweet
Share
Pin
Email
WhatsApp
Connect on Facebook Share

This week on the Digital Coffee
Question: Do you watch IGTV?

😡Where has Facebook scheduling gone?

🤔Facebook change the way they calculate Impressions

📝Are Instagram lists on the way

Instagram removing filters that suggest plastic surgery

  • Announcement from Spark AR the platform for creating your now Instagram filters
  • Removing effects associated with plastic surgery from the Instagram Effect Gallery
  • Postponing approval of new effects associated with plastic surgery until further notice
  • Continuing to remove policy-violating effects as they are identified
  • ‘Policy relating to well-being.’

https://www.buzzfeed.com/marissamuller/instagram-bans-face-altering-filters

Facebook changing how it calculates organic impressions

  • Impressions not reach so most of us won’t notice
  • Changing the window in which they calculate
  • Hopefully more info soon
  • Rolling out now (Oct 17 – 28)

https://twitter.com/MattNavarra/status/1184918255263203328

Where has Facebook post scheduling gone?

  • Disappearing from desktop and mobile
  • Facebook pushing us to use Creator Studio (under publishing tools on your Page)

https://www.facebook.com/creatorstudio/

Facebook news feed launching today?

  • Tab like watch with curated news
  • Curated by real journalists (they advertised the position)
  • Combat fake news??

https://www.cnet.com/news/facebook-will-reportedly-launch-news-tab-on-friday/

Facebook grey verification badges being removed

  • Verified small business
  • To prove Page authenticity going forward, Facebook recommends Page Admins make sure their Page profile is complete with up-to-date information, a profile picture and correct contact information. It also encourages Page owners post regularly since an active Page shows the company is still in business.
  • Facebook users didn’t know what they were for

https://marketingland.com/facebook-removing-gray-verified-badges-from-pages-later-this-month-269168

IGTV series

  • Looks like you can create a series (like a playlist) and link to it
  • People can subscribe and get notifications when you post a new episode
  • Once you finish one episode you’ll be prompted to watch the next
  • Very YouTube!

https://twitter.com/instagram/status/1186696598622834688

https://later.com/blog/igtv-series/

Instagram lists!

  • Automatic lists filtered by topic or engagement
  • Easy to unfollow those you don’t engage with
  • And see who is into what you are
  • Will you be able to filter your feed and share with select groups of people?

https://twitter.com/wongmjane/status/1185379958639624192/photo/1

Snapchat launches dynamic ads

  • For e-commerce
  • Upload your product catalogue and it will identify what people look at on your site and serve ads based on that (Like Facebook and Insta)
  • Great for targeting a younger demographic
  • Competition for Insta / Pinterest

https://www.socialmediatoday.com/news/snapchat-launches-dynamic-ads-which-will-create-ads-based-on-uploaded-pro/

Superpower

  • HaveIBeenPwned
  • Have your passwords been compromised?

https://haveibeenpwned.com/

Get a headstart on Google Analytics 4 & understand the lingo with the GA4 phrase book

ga4 phrase book graphic

 

Related Posts:

Share
Tweet
Share
Pin
Email
WhatsApp

Reader Interactions

Comments

  14. Sarah Tyrrell says

    We’ve started using a tool called okta in our company. It creates individual passwords for everything and automatically signs you on. Really safe & secure and easy to use. Dash lane is also great.

  15. Amanda Webb - Spiderworking says

    Instagram removing filters that suggest plastic surgery
    * Announcement from Spark AR the platform for creating your now Instagram filters
    * Removing effects associated with plastic surgery from the Instagram Effect Gallery
    * Postponing approval of new effects associated with plastic surgery until further notice
    * Continuing to remove policy-violating effects as they are identified
    * ‘Policy relating to well-being.’
    https://www.buzzfeed.com/marissamuller/instagram-bans-face-altering-filters

  19. Amanda Webb - Spiderworking says

    Facebook grey verification badges being removed
    * Verified small business
    * To prove Page authenticity going forward, Facebook recommends Page Admins make sure their Page profile is complete with up-to-date information, a profile picture and correct contact information. It also encourages Page owners post regularly since an active Page shows the company is still in business.
    * Facebook users didn’t know what they were for
    https://marketingland.com/facebook-removing-gray-verified-badges-from-pages-later-this-month-269168