Does networking feel like a time-consuming effort with little return? You’re not alone. Many business owners struggle to see tangible results from networking, attending countless events without knowing whether they’re truly making an impact. Kam Chauhan, a marketing strategist and networking expert, has cracked the code on making networking measurable and effective. In this guide, […]

Kay Peacey, an email automation and ActiveCampaign specialist, brings a refreshing perspective to email marketing. Her background in teaching shines through as she explains complex concepts in a down-to-earth way. In this article, inspired by her appearence on That Analytics Podcast, we’ll explore common mistakes in email campaign measurement, the email marketing metrics that matter, […]