LinkedIn is a powerful B2B (business to business) network but how can you use it to meet new relevant people?
This weeks videocast shows you how to find leads on Linkedin.
To be really effective you need to do more than connect with the people you find. If they accept your information you need to push the relationship further. Make sure you are interacting with the content they share and get involved in relevant conversation threads.
Here’s how to use LinkedIn advanced search to find customers and valuable connections:
If you really want to warm up the relationship you can message them and ask them to meet some time for coffee and a chat to see how you might be able to help each other out.
Do you have a Linkedin strategy? How do you engage with those who you connect with. I’d love to hear your thoughts.
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