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A bottle of Champagne arrived in the post for me recently. I was delighted, it was unexpected and of course Champagne just makes you feel happy. Here’s how and why it happened and how being delightful could benefit your company. Last month, as regular readers might know, I attended Social Media World Forum in London. […]
Ever since I started working for myself I’ve made an effort to attend a number of conferences, at least twice a year I go to the UK and there are many in Ireland that I try to get to as well. But why? The perception can be that conferences are either an excuse for a […]
I believe that blogging should be the hub of your social media campaign. I’ve seen the results that blogs can bring both for driving traffic to your website and as establishing you as an expert in your field. But it can be hard to get started and even the most proficient bloggers are always learning […]