Finding great content that we know our audience will appreciate and sharing it with them is content curation. If it’s not already part of your online marketing strategy it should be. Most of us are already content curators. Every time we share a link on Twitter or a photo from a Facebook page we are […]
4 Words To Avoid In Your Email Subject Lines
There are certain words that when included in email subject lines can have a detrimental effect. They can result in emails not being opened but worse than that they can cause newsletter subscribers to unsubscribe, mark your email as spam, or your email may never reach the recipient and instead get blocked by spam filters. […]
How To Get Email Subscribers For Your Newsletter
Poor old email marketing has taken a backseat to social networks in recent years but it’s a place it really doesn’t deserve. Email marketing is still hugely effective, can offer direct and measurable return on investment and according to a recent study is the way that 77% of people still want to receive their marketing […]
Workshop: Email Marketing, 3rd & 4th December – Naas, Co. Kildare
I’m delighted to be presenting a workshop on email marketing in conjunction with Craddockstown Golf Club, Naas. Co. Kildare Ireland. The workshop will take place over two evenings and is practical. Participants should bring their own laptop for full benefit. There are only 20 places available at €40 per person. Book your spot now call […]
Newsletters pt1. – 4 tips for beginners.
You may not consider your email mailing list social media. It almost falls into that traditional marketing slot but it is a great way of communicating with your target market and if done well can keep customers connected with your brand and encourage more interaction… which of course inevitably leads to more sales. So here’s […]