Spiderworking.com - Data Driven Digital Marketing Strategy For Small Business
ROI Driven Digital Marketing Strategy for Your Business
I’ve been doing a lot of work on Facebook advertising recently so it’s no surprise that there’s a few links on the topic included in this weeks social 7. I also found some cool tools for watermarking photographs, some advice on increasing your blog visitors and a good read on how some brands are handling […]
[Updated: 19th August 2016] Have you created a Facebook ad campaign plan or do you give into temptation and hit that inviting ‘Boost’ button? Here’s my guide to planning for better results. Too many of us fail to plan but those who do will get more from their spend. As Facebook ad charges rise, we really […]
How often do you click that inviting ‘boost post’ button on Facebook? Are you happy with the results? Could you do more to target these simple Facebook Ads better? Boost post ads get a lot of stick from marketers like me. We’ll tell you that you should avoid them, spend the extra time and […]
Is it worthwhile using Facebook advertising for your target market? Are they even on Facebook? If they are how much should you budget for your Facebook ad? This weeks cool tool Social Stats helps you decide on a budget and a target market, it’s quick and easy to use and there’s even a mobile version. […]
I recently wrote a blog post on making the most of Facebook adverts on your Timeline. Although you can stretch your budget with targeting your boosted posts your money will go much further and you will have more control if you construct your ads in ‘Facebook Ads Manager’. I know a lot of small business […]
[Post updated – 12th August 2016] The Facebook 20% text rule is gone and that makes ‘Grid Tool’ from Facebook even more useful. Up until recently Facebook would reject ads that had a text overlay of over 20% text, this was particularly frustrating for small businesses who use ‘Boost post’ a lot. Measuring the 20% […]
