Spiderworking.com - Data Driven Digital Marketing Strategy For Small Business
ROI Driven Digital Marketing Strategy for Your Business
Edgerank is the Facebook algorithm that decides who is going to see content that you post on Facebook. We all know that our posts have been reaching less people in the last few months and part of this can be attributed to a change in edgerank. Probably the biggest change has been that ‘negative feedback’ […]
Yes we are still banging on about that new Facebook algorithm but it’s only one amongst a bunch of great reads I’ve found this week. There’s the story of a fake Twitter user pedlar, M&S v Innocent on Twitter and what does ‘Share of voice’ mean? Hope you all have a great weekend. Tis the […]
In this weeks roundup I look at how my Twitter bubble has been burst, the difference between a geek and a hipster, Google+ and SEO, a great tip for Facebook advertising and more. Twitter, Propaganda & War When I woke up this morning and read that Israel and Hamas have been using Twitter to announce […]
Facebook has changed. There can be no denying it, since it’s had to answer to share holders the added focus on advertising has finally taken it’s toll. The last month has seen a massive change in the edgerank algorithm, this is the formula that decides which of your posts are shown to the people who like […]
Promoted Posts were launched to Facebook business pages just over two weeks ago and their arrival has upset some small business page owners. Has their introduction effected the reach of regular page posts? Users seem to think so but is there any truth to it? You may have seen the following meme being posted: […]
I met someone last week who wondered if I still ran Spiderworking.com. The reason? She ‘Liked’ my Facebook page but hadn’t seen any updates from me in months. Since Facebook made it’s latest changes to the newsfeed at the end of last year reports have been coming in of page updates not appearing in the […]
