Instagram Captioning Sticker
Captioning videos is becoming a must, both for accessibility and for keeping our audience engaged even with the sound off.
Instagram hasn’t been the quickest to embrace video captioning but it looks like it’s on the way.
When activated, a caption sticker will auto transcribe story videos, you’ll be able to change the text style and it also looks like you’ll be able to edit mistakes.
This was accidentally revealed this week, but Instagram say it’s not supposed to be publicly testing.
Twitter reply controls for ads
One of the big problems with social ads is the number of spam comments they attract. Twitter may have the solution.
Twitter reply controls that let you limit the people who can reply to a tweet, were launched last year. Now they’re coming to Twitter ads.
This could be a way to limit negative comments on Twitter ads, meaning you aren’t paying to distribute this negativity. You can allow followers or those tagged to reply, or completely switch off replying.
https://business.twitter.com/en/blog/announcing-conversation-settings-for-ads.html
Holiday mode for marketplace
It’s always a problem if you sell products, what do you do when you go on holiday? There’s so much to switch off, if you get it wrong you can end up with an angry customer with no product.
Facebook is addressing this on Marketplace, its version of eBay. You’ll be able to switch on holiday mode so no one can enquire or buy while you are gone.
That means, when we can holiday again we can switch off our phones and relax. It would be great to see this option rolled out to shops and business pages in general.
Share Reels to Facebook
Is it OK to post the same thing to multiple platforms?
Instagram Reels are still hot and soon you’ll be able to get even more reach. It’s now official, Facebook is testing the ability to share Reels to Facebook.
Shared Reels will appear in the feed and it looks like they get a section on your profile.
This is currently being tested in India, which has been a popular testing ground for short-form video since TikTok was banned.
Is a new TweetDeck on the way?
Do you pay for social media scheduling tools, or do you use the inbuilt scheduling on social?
TweetDeck is Twitter’s own social media management tool. It’s loved by many social media managers as it makes it easier to manage your feed, your lists, your replies, all on one page.
But it’s old fashioned. It looks almost the same as it did when it was launched many years ago.
It looks like it is getting an upgrade and it’s rumoured that the new, improved version may be a premium tool. Will Social Media Managers pay for TweetDeck? Or will they choose a third-party solution instead?
https://www.theverge.com/2021/3/9/22321991/twitter-tweetdeck-overhaul-redesign-product-changes
TikTok Tackles Bullying
Dealing with harassment is a huge challenge for all social networks and it’s something that is becoming a bigger problem as time goes on.
TikTok seems to have taken a lesson from Instagram and added some features to tackle bullying. First is a spam filter menu that you can activate. This should stop any comments that contain trigger words.
Second is a warning prompt sent to commenters before they post a negative comment.
https://newsroom.tiktok.com/en-gb/new-tools-to-promote-kindness-on-tiktok-uk
Twitter undo
If you’ve ever sent a tweet and then suddenly noticed a typo, or noticed you posted it to the wrong account, you’ll know how much hassle it is to delete that Tweet and send it again.
It looks like there could soon be a solution. First spotted by Jane Manchun Wong, the ‘Undo Tweet’ option will give you a 5-second countdown after writing, during which you can undo the tweet, edit it and then post.
