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Inbuilt Twitter Scheduling Is Here! – Digital Coffee 22nd November 2019

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This week on the Digital Coffee ☕️

Friday 9.30am GMT

Question: Do you tweet?

🎉At last! In built Twitter scheduling is here

🎬New video stats on Facebook

🤓Conversation insights from Twitter

Snapchat long mid roll ads

  • Most annoying thing ever
  • Up to 3 minutes – so businesses can reuse existing assets rather than cut down to 6 seconds
  • Users can skip after 6 seconds so the first 6 seconds better be good
  • They must work but…

https://www.socialmediatoday.com/news/snapchat-adds-extended-mid-roll-video-ad-option/567554/

New Facebook ads for teens (In Canada)

  • Whale helps you make memes
  • Use you own images and text overlays to create images that can be shared on other social
  • Part of the new arm of Facebook that will develop and test apps
  • Targeting the likes of Gify
  • Will it last?

https://www.theinformation.com/briefings/12ecc6

New Fundraising tools for non profits on Facebook & Insta

  • Donate button for Instagram profile
  • Facebook stories sticker
  • Live stream gamers will be able to fundraise

https://www.theverge.com/2019/11/14/20964872/facebook-fundraising-instagram-live-stream-gaming-donation-sticker-stories-button

New video stats in creator studio

  • Benchmarks against previous posts
  • Shows you what stats are most effecting distribution
  • On last weeks show
  • 1.6x more 1 minute views
  • 1.7x more average time view
  • 1 minute views having positive effect on my distribution

Conversation Insights on Twitter

  • Who is talking to you
  • Who is the most influential
  • Who does it the most often
  • Help you understand if you are hitting your target market
  • Filter tweet results by verified users, tweet format, language, number of retweets, number of likes, number of replies, number of followers.
  • Twitter planning to let you engage with tweets from here eventually
  • Mimic functions that some third party tools have but handy

https://twitter.com/MattNavarra/status/1197130198208135170

Twitter scheduling direct from Twitter

  • Schedule tweets like from Facebook
  • We can schedule tweets from Tweetdeck and media studio but testing from Twitter itself
  • At last!
  • Will we see more scheduled tweets? Maybe not but for small business on a budget this is great.

https://twitter.com/TweetDeck/status/1197214465231601671

Cool tool – LunaPic

  • Like Prisma for the web
  • Upload your image and choose are filters
  • Great for pixelated or grainy images

https://www7.lunapic.com/editor/?action=illusion&redo=1

Get a headstart on Google Analytics 4 & understand the lingo with the GA4 phrase book

ga4 phrase book graphic

 

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Comments

  26. Amanda Webb - Spiderworking says

    New video stats in creator studio
    * Benchmarks against previous posts
    * Shows you what stats are most effecting distribution
    * On last weeks show
    * 1.6x more 1 minute views
    * 1.7x more average time view
    * 1 minute views having positive effect on my distribution

  27. Amanda Webb - Spiderworking says

    Conversation Insights on Twitter
    * Who is talking to you
    * Who is the most influential
    * Who does it the most often
    * Help you understand if you are hitting your target market
    * Filter tweet results by verified users, tweet format, language, number of retweets, number of likes, number of replies, number of followers.
    * Twitter planning to let you engage with tweets from here eventually
    * Mimic functions that some third party tools have but handy
    https://twitter.com/MattNavarra/status/1197130198208135170