• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Amanda Webb Spiderworking - Google Analytics Setup and Training | Digital Marketing Measurement Support

Your Friendly Google Analytics Geek | Taming GA4 One Report at a Time

  • Tel:+353 1 442 9410
  • Home
  • About
  • Work With Me
    • Google Analytics Done-for-you
    • Training & Mentoring
  • Speaking
  • Blog
  • Get In Touch
You are here: Home / Video / 50% of People Look At Instagram Explore A Month – Digital Coffee 5th July 2019

50% of People Look At Instagram Explore A Month – Digital Coffee 5th July 2019

July 5, 2019 by Amanda Webb

Share
Tweet
Share
Pin
Email
WhatsApp

This week on the Digital Coffee

Question: When did you last look at a Twitter list?

💬New Instagram stickers for chatting
🎉Facebook custom audience sizing for ads is back
🛎️LinkedIn company pages get CTA buttons

Invite connections to follow your LinkedIn page

  • Good or bad?
  • Just like Facebook

Instagram chat stickers

  • Build a chat around a topic
  • Like a Twitter chat but private

https://twitter.com/instagram/status/1146104886339096577

Facebook custom audience sizing is back

  • Yay
  • Stops us needing to guess and stab in the dark
  • Only for audiences over 1000 people

https://www.facebook.com/BugBounty/posts/2001267099887506

Facebook algorithm update

  • Targeting posts that exaggerate or misleads about health for example make sensational claims about miracle cures
  • Products or services based on a health related claim (diet pills)
  • Already tricky in ads, good to see the newsfeed catching up
  • We will see more like this from Facebook in the future as part of their ‘Fake news’ challenge

https://newsroom.fb.com/news/2019/07/addressing-sensational-health-claims/

Twitter giving more info on accounts you search for

  • Recent tweets
  • How they connect to your network
  • Encouraging better follow decisions

https://twitter.com/TwitterSupport/status/1144001040284450817

Twitter signposting public interest tweets

  • Stuff that violates their policies but is important for public interest
  • Particularly (I’m guessing) the US election
  • We need to see what our politicians say… mostly

https://blog.twitter.com/en_us/topics/company/2019/publicinterest.html

Instagram adding ad unit to explore

  • When you click into a result ads will appear in feed
  • 50% of accounts us explore every month
  • Actually that’s interesting, we’ll only reach 50% of accounts with hashtags…

https://business.instagram.com/blog/bringing-ads-to-explore/

Twitter considering swipe to lists

  • One way to get us using them properly
  • I’d definitely use lists more if I had this
  • Swiping is all a bit snapchat… but it’s younger users they’re attracting

https://twitter.com/Twitter/status/1143624280401502208

New CTA buttons for LinkedIn company pages

  • With stats
  • Choose from: Contact us, Learn more, Register, Sign up, Visit website
  • LinkedIn needs more active pages to sell more ads

https://www.socialmediatoday.com/news/linkedin-adds-new-custom-cta-buttons-for-pages-helping-to-direct-visitor-a/557726/

Tool of the week Natural Readers

https://naturalreaders.com/

Related Posts:

  • Amanda looks a little confused, an Instagram logo floats to her left. The words 'Instagram Story Lists' also float
    Share Instagram Stories To Audience Lists - Digital…
  • Amanda looking surprised and confused all at once
    Notes Are The Next Hot Thing On Instagram - Digital…
  • Amanda looks angry, could it be that disembodied hand showing all five fingers that floats to her right?
    Instagram Is NOT Limiting Hashtags (yet) - Digital…
  • instagram-algorithm-2023
    The Instagram Algorithm 2023 - Digital Marketing…
Share
Tweet
Share
Pin
Email
WhatsApp

Filed Under: Digital Coffee, Social Media, Video

Primary Sidebar

Work With Me

From Google Analytics Training to the ROI Escalator Programme. Find out how I will help you get more ROI for your business

Amanda, smiling with red hair draped over her shoulders. You can trust her (but I would say that wouldn't I)

Get ROI Help Straight To Your Inbox

Get daily tips and inspiration on how improve your digital marketing ROI using analytics

Privacy Policy

Let's Connect

let's connect on LinkedIn Subscribe on YouTube Follow on Facebook

Footer

Google Analytics Certified
Very Blog Awards Winner
Social Media Examiner Winner
Social Agency Scout
  • Done For Your Google Analytics 4 Packages
  • Training & Mentoring
  • Speaking
  • That Analytics Podcast – Learn to love your stats
  • FREE Webinar: Finding the Gold in Your Google Analytics
  • Get In Touch

© Copyright 2017-2024 Spiderworking.com - Social Media For Small Business · All Rights Reserved · Privacy Policy · Cookie Policy · Maintained by FlyingFish.ie