Your Friendly Google Analytics Geek | Taming GA4 One Report at a Time
I was asked to review someone’s Facebook business page recently. It was set up correctly and they were posting regular content, but there was something missing. That something was storytelling. I’ve talked about storytelling before on the blog. In fact, I devoted a whole month to it once, demonstrating how businesses were using storytelling to […]
Eamonn was sitting in the corner scribbling in a notebook. I glanced, decided not to disturb him and went back to chat to the other Sage Business Experts. We were in Newcastle at the headquarters of Sage. Eamonn, myself and the other Irish Sage experts had flown in very early in the morning, the flight […]
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One of the things I love most about social media marketing is that it has made businesses and brands personal again. Big faceless businesses seem more personal now that I can talk to individuals on Twitter or Facebook. For small businesses social media gives us the opportunity to have personal, one to one relationships with […]
Telling stories can help you to engage your customers attention but how can you apply storytelling to your social media marketing? We’ve all heard that a photo can tell a thousand words, I’ve found some really great example from businesses that are using visual storytelling effectively on Facebook. 1. Preparing for opening – Cafe Paradiso […]
This week’s pick of links includes social media planning, goal setting and storytelling amongst other things. I’ve also included that real life conference call video that will make you smile. What listening to a story does to our brains I’m sure you have heard people talking about storytelling as part of a marketing strategy. Essentially […]
This week was topped by the news from Facebook that Instagram would now allow you to shoot video. During the week we saw some site updates too, giving us the option to reply to posts with a photograph and upload our own thumbnail images to accompany the links we share. I have included one link […]
