Linkedin has just introduced a new way to share links and interesting news stories using the status update function.  This allows you to share links in a similar way that they are shared on Facebook.  Links become far more clickable as you can add a picture.  It’s straightforward to do and should result in more click thrus to the links you post.  It is important to remember though that Linkedin is not Facebook, it is a professional network so be very aware of what you post!

Here’s how to do it:

• Log in to Linkedin and scroll down to your status update box.

• Click ‘link or news’

• Add your link
• Type a comment in the box above
• Click ‘Attach’.  Choose a picture from those on offer

• Choose who you would like to see your update ‘everyone’ or ‘connections’

• Click ‘Share’ and your update will appear.

• You will notice the ‘Share’ button appears underneath your post.  This means that you or others can easily share the content both with groups and with their connections.