home about packages blog community VIP testimonial contact

November 30, 2009

How do you make short links for twitter?

short1bitly1

Have you been on Twitter and wandered what all those short links are and where they came from?  Have you tried to post a link yourself but found that it has consumed almost all of your 140 characters?

What are short links?

Short links can be created on a variety of services, they not only help fit long url’s into tweets but can also be tracked.  This means that you can see how many people have clicked the link you have posted.  It is particularly useful because a large number of Twitter users are using third party software to access their accounts which means that it can prove impossible to measure how many click thru’s you are getting from your tweets.

So how do you create short links yourself?

There are many link shortening sites out there but my two favorites are: short.ie and bit.ly.  Both allow you to create an account so that you can view the stats on your links.

Creating a link is simple.  Copy the link from the address bar of page you want to post.  Paste it into the space provided on short.ie or bit.ly.  Click the ’shorten’ button and it will provide you with a tweet sized link.

short3

For example, the link for this blog post would normally be:

http://spiderworking.com/blog/2009/11/27/how-to-make-short-links-for-twitter

Using short.ie it becomes:  http://short.ie/tzi7ga

Using bit.ly it becomes:  http://bit.ly/72NfW4

November 27, 2009

Helping business survive the aquapocalypse

Athy sinking

It is impossible to watch the news at the moment without your heart going out to those effected by the flooding.  People loosing their homes and their businesses, devastated by the ‘aquapocalypse’.

Spiderworking.com is delighted to join the scheme initiated by Galway based IT company ‘Kro IT solutions‘ to pledge time and services to a business effected by the flood.

Ruairi from Kro launched the initiative yesterday with on his blog promoting it across social media networks.  Using the hashtag #flood2help the cause quickly spread across twitter.  People shared the blog link on Facebook and soon the pledges of help started flooding in (excuse the pun).  Others started to blog their support and soon the pledged hours started clocking up.  At Spiderworking.com we pledged a tailored social media marketing package.

If you have a business and would like to pledge your help leave a comment on Ruairi’s blog, blog about it yourself letting Ruairi know so he can link to you, and spread the word on twitter, facebook and the rest of your social networks.

November 20, 2009

4 reasons why a facebook fanpage is better than a profile page for business

1. Visible to the whole world, good for SEO and for encouraging fans.
2. Demographics – Facebook offer some great demographics which mean you can see if you are targetting the right audience with your page.
3. Respect your customers, respect their privacy.
4. Facebook don’t want you to do it… they could close you down.

Tags: Facebook — Tags: ,

November 19, 2009

Embedding a YouTube video into your Wordpress.org blog

Video blogging can be a great way to drive traffic to your site, It’s also a quick and easy way of updating your blog.

Or maybe you have spotted a video on YouTube that you would like to share with your readers.  How do you get a YouTube video to show on your Wordpress.org blog?

Follow the steps below:

  • For the default theme:
  • On the right hand side toolbar find

vidupload1

  • Click ‘Log in.’
  • Enter your user name and password.
  • You will be directed to your blog dashboard.
  • On the top right hand side of the screen click ‘New Post’

vidupload2

  • On the next screen give your post a title in the box under the heading ‘Add New Post’
  • On the right hand side click the ‘HTML’ tab

vidupload8

  • Open YouTube in another browser (internet explorer) window or tab.
  • Select the video you want to embed.
  • On the right hand side of the screen select the text from the embed box:

vidupload6

  • Copy the text
  • Go back to your blog post page
  • Paste the text into the post (underneath the tool bar)
  • Add any text or comments you wish to make underneath the video code.
  • When you are ready to publish the post either preview it or publish it using the buttons on the right hand side of the screen:

vidupload9

Good luck. We’ll look forward to seeing some of your video blogs soon.

November 12, 2009

It’s time to stop linking your Twitter and Facebook accounts!

If you have your Twitter and Facebook accounts linked, if every time you tweet it appears on your Facebook status, it’s time to disconnect.

We tell you why and how to solve the problem with an alternative facebook application, selective twitter status.

Tags: Facebook, Twitter — Tags: ,

November 9, 2009

Do you speak twitter?

Twitter

When you’re starting out on twitter the language and codes used can be quite confusing.  Twitter in some ways has it’s own language, some of which you can only pick up by being part of it.  Some of which is easy to explain. To help get you started here are three of the basics:

@

@ is the symbol that proceeds a username for example @spiderworking.  When you are replying to another user or mentioning them in a tweet use the @ before their name to indicate they are a twitter user and to notify them that the comment is directed at them.  For example:

@stephenfry please don’t leave twitter we’d miss you immensely”

”I hope @stephenfry doesn’t leave twitter’

You can see who has been mentioning you by clicking @yourusername  on the right hand side of your screen.

RT – Retweet

RT is a ‘ReTweet’  or a copy of a tweet that someone else has posted. It assigns credit to the original poster.

A retweet starts with: RT @(name of user you are copying) and then the tweet. For example:

“RT @hamperlady Wanna shop Irish for Christmas this year? Check out this new site: http://short.ie/42jn9f supporting small Irish business”

You can also ask others to RT something you have posted by adding “please RT” at the end of your message.  This can prove to be surprisingly effective.

# hash tag.

A #(hash tag)  is the way people mark the subject they are talking about so it is searchable. Although a word doesn’t need a hashtag to be searchable it’s a great way to promote a particular cause or to suggest to others to start using it.

It also means that if you are a searching a word that has more than one meaning you can eliminate the words that are irrelevant.  For example if you search for ‘Organic’ you will find a lot of people talking about organic listings on google or organic chemistry.  If you search for #organic you will find posts specifically about organic food.

To see how a hash tag works try  typing  #xfactor into the search box on the right hand side of your twitter page (see below), click the magnifying glass and  you will be presented with a list of tweets about the X Factor.  This can be good fun when you are watching a television show, following the hash tag and using it yourself can make you feel as if you are watching it with thousands of other people, and virtually… you are!

TwitterSearchBox1

Hash tags that have been used to promote specific causes include #welovethenhs, #iranelection, #breastcancerawareness.  They can also be used to promote something within your industry.  I have given you the example of #organic above but find a tag that could be relevant to what you do. eg #christmasgifts, #interiordesign etc.

You can also create your own hashtag if you can’t find one specific to you.

For example Irish online advertising and internet marketing agency Onlineadvertising.ie has been doing some research into the busiest day of the year for online shopping in Ireland.  They have christened the day itself  Cyber-Sunday.  By creating and using a hash tag #cybersunday their report and their phrase has the potential of  going viral .

We’ll be back soon with some more examples of how to speak twitter.

Tags: Twitter — Tags: , , , , , ,

November 4, 2009

Why the new Facebook layout is good for business

Every time Facebook changes it’s layout it upsets it’s users and this latest version is no exception. But I believe that it can be good for business fan pages and it can help you establish a bigger and better fanbase.

For more videos on social media and how it can benefit you subscribe to our YouTube channel.

Tags: Uncategorized — Tags: ,
join our mailing list
* indicates required
skype us
Become a fan of Spiderworking.com's on Facebook
View Spiderworking.com's profile on LinkedIn View Spiderworking.com's YouTube Channel

phone 01 442 9410